Minimarket Making Macro Statements

Just when we thought that any designs by one of our favorite Swedish fashion brands Minimarket couldn’t get any better, photographer Carl Kleiner stepped in and took it to the next level! It doesn’t take much to make a statement, and with the right use of color and curated objects even simple photographs like these are a complete success.

We’re super excited about Spring/Summer this year from the coastal and preppy yet urban and tribal designs coming out for the warm weather. Adding a hazy filter to the lookbooks, catalogues, and editorials only takes it a step further. Sunshine here we come with our share of eco jewelry from Kyler.

Thanks to Cyril Foiret for this awesome discovery via Trendland!

XO

Kyler

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